Check Your Sent Box To Ramp Up Your Open Rate
Take a look at your sent mail box. When was the last time you changed your approach? That low open rate? It’s not them…it’s you.
Journey or Destination?
It’s not about the destination, not really. Put in the hard yards and the journey you build will be much sweeter for your readers…
How to open your site to everyone
Does your website automatically turn millions away? Here’s a few quick checks you can do to make sure that you’re set up for everyone.
Can I take your name please?
Human copy. Personalised content. A synched approach from brand and the website. Read what a certain massive brand is doing right when it comes to their marketing.
The Power of Storytelling for your brand
Here’s how stories can make a huge difference to your brand – and your profit margins.
A shocking photo of my youth could be the reminder your content is crying out for.
Find your content heartbeat before anything else
Forget SEO, platforms and audience metrics. Before anything, you need to find your content heartbeat. Here’s how.
The Customer Is Always Right…
Here’s a copywriting trade secret – something that can save you a cart-load of pain in the future…