Dan-Betts.com

Sales marketing? Emails can be effective, but the odds are stacked. Here’s some tips to help.

Cat’s are b*@tards. But they also have a lesson for creative types to learn from…

Case studies have a bad rep as boring content – but they can be really effective – but they need some TLC. Here’s how to transform your case studies

Looking for your next role? LinkedIn can help – but first you need to give your profile a facelift, so you can get noticed….

There’s a few ways to find out why your customers chose you – and not all of them have to be expensive. So dive deep into that data!

If you’re producing a service, take my advice…

What’s your opening line to grab your readers attention? No matter the content, you need to add value – or at least be entertaining…

Content focuses a lot on the intro – but what about the end? Here’s a summary for summaries….

Grammar matters – for some more than others. But copywriters have no choice…

Don’t be precious when it comes to your writing – but don’t compromise the copy quality either…